DevOps Philosophy

Five Companies Utilizing DevOps Practices To The Max

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A DevOps culture is essential for businesses to ensure that their teams do not work in isolation. Initially, testing and deployment were considered as different entities that are done post the design-build. DevOps models ensure smoother collaboration with the two entities as well as maintaining quality standards and addressing challenges and potential bottlenecks. Companies primarily adopt DevOps models to achieve the following goals:

  • Improved collaboration
  • Rapid delivery
  • Reliability
  • Scalability
  • Security
  • Cost efficiency

Now that we have a good idea on why companies need to establish a DevOps culture, let us have a look at how some companies have applied the DevOps philosophy and are able to sustain and thrive in today’s digital landscape.


Though it might be hard to comprehend, Amazon used to run on dedicated servers. Their biggest challenge was to efficiently figure out a way to handle their traffic and improve their scalability. Amazon then moved its online retail business to their own cloud platform, AWS cloud, which allowed their developers to address challenges more efficiently, cut costs, established a continuous deployment process and scale with flexibility. Due to this approach, engineers can now deploy code faster and minimize downtime while increasing revenue.


From shipping DVDs to revolutionizing the streaming world, Netflix has become a household name. Netflix hired a massive fleet of developers to handle their move to the cloud but there weren’t any commercial tools available to facilitate this process. They created the Simian Army, a suite of automated tools that continuously tested the infrastructure while providing insights to address challenges. Due to this, Netflix has always been an advocate of automation, has always adopted new technologies and has applied them to its DevOps model.


With stiff competition with Amazon within the American market, Walmart had to completely change its approach with their technology innovation and development arm, WalmartLabs in 2011. WalmartLabs adopted a DevOps model which automated and accelerated application deployment using a variety of open-source tools for building applications and encouraging developers to write reusable application logic and avoid spending time building the infrastructure.


Adobe’s shift from packaged software model to a cloud services model has enabled the business to drastically improve delivery times and product management. Adobe used CloudMunch’s end-to-end DevOps platform to automate various processes and efficiently manage its deployments. This model integrated software that allows developers to use their preferred tools, and allows a multi-project view, so that developers can see how changes to any one Adobe product affects the other Adobe products.

Sony Pictures Entertainment

The entertainment behemoth had to face a lot of growing pains in their journey to the cloud. With manual processes being the significant challenge, Sony Pictures Entertainment’s Digital Media Group (DMG) implemented an automated cloud delivery system, consisting of open-source tools and a combination of SaaS solutions. This has significantly improved delivery and deployment time and improved how Sony manages entertainment assets and curates them to the end users.

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Five Companies Utilizing DevOps Practices To The Max

Businesses do not have to be giant, multi-national companies with lots of resources to benefit from DevOps. Businesses of all shapes and sizes have easily adopted and endorsed the DevOps culture and are benefiting from the same, every day. The DevOps model is suitable for any business that wants to elevate productivity, increase transparency, close gaps of communication and address bottlenecks efficiently.

Are you curious to get started on your journey towards adopting an efficient DevOps model? Don’t hesitate to reach out to Opsio.



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Roxana Diaconescu, CTO of SilverRail Technologies

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